Lead Value Calculator
Calculate the true value of your leads and customer lifetime value. Analyze multiple lead sources, conversion rates, and ROI to optimize your marketing spend effectively.
Multiple Lead SourcesCustomer Lifetime ValueROI by Source
Lead Value Calculator
Calculate the true value and ROI of your leads
How much revenue do you get from each customer?
0%50%
What percentage of leads become paying customers?
How much do you spend to generate each lead?
Your Results
Lead Value
$30
Each lead is worth $30 to your business
Return on Investment
-40%
$0.60 return for every $1 spent
Negative ROI. You're losing money on each lead.
Break-even Point
N/A
You're profitable from the first lead!
Profit per Lead:-$20
Key Insights
Lead-to-Customer Rate:3%
Customer Value:$1,000
Marketing Efficiency:Poor
Industry Benchmarks
• 2-5%: Typical close rates
• 100%+: Good ROI target
• 3:1: Minimum value-to-cost ratio
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